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16 Ethel Avenue Marketing Insights

 Overall Web Traffic
  • Page Views: 854 total (↑4% from last 30 days)
  • Unique Visits: 590 total (↑7% from last 30 days)
  • Average Pages per Visit: 1.43 (↓21%)
  • Property Page: /16-ethel-avenue.html received 38 views, a +38.78% increase from the previous period.

 Ad Campaign 1 – “Open House This Weekend”
  • Platform: Facebook & Web
  • Ad Views: 2,916
  • Clicks: 57
 Ad Campaign 2 – “New Listing”
  • Platform: Facebook & Web
  • Ad Views: 8,396
  • Clicks: 325

 Combined Campaign Performance (All Ads for 16 Ethel Ave)
  • Total Ad Views: 11,312
  • Total Clicks: 382
  • Result: Strong ad visibility with significant click-through (382 total clicks), leading to an increase in property page visits (+38.78%).

 Marketing Performance Summary – 16 Ethel Avenue, Peabody Campaign OverviewTwo digital ad campaigns were run on Facebook and Web platforms to promote 16 Ethel Avenue. The campaigns focused on driving traffic to the property page and generating interest ahead of the open house event.

 Website Performance
  • Total Page Views: 854 (+4% from last 30 days)
  • Unique Visits: 590 (+7% from last 30 days)
  • Avg. Pages per Visit: 1.43 (↓21%)
  • Property Page – /16-ethel-avenue.html: 38 views (+38.78% from previous period)
 Traffic data shows a steady increase in both visits and engagement, with the property page seeing the most growth this month.

 Advertising Campaign ResultsCampaign 1 – “Open House This Weekend”
  • Ad Views: 2,916
  • Clicks: 57
Campaign 2 – “New Listing”
  • Ad Views: 8,396
  • Clicks: 325

 Combined Campaign Performance
  • Total Ad Views: 11,312
  • Total Clicks: 382
 The ads collectively achieved strong reach and click-through activity, successfully driving qualified traffic to the property page and contributing to a 38.78% increase in page views.

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ResCo
​[email protected]
617-817-1813


  • OUR TEAM
    • ABOUT RESCO
    • ABOUT GIBSON SOTHEBYS
    • OUR CHARITY
    • AMY BUTTERWORTH
    • TIM DEIHL
    • LAUREN MILLER
    • MICHAELA BROTHERTON
  • ResCo Homes
    • SELLING >
      • List with us!
      • Prepping for a Sale?
    • BUYING
    • PROPERTIES
  • ResCo Leasing
  • ResCo Developments
  • ResCo Luxury
    • PUBLICATIONS >
      • Collections Magazine >
        • Spring 2017
        • Spring 2018
        • Winter 2018
        • Summer 2019
      • Significant Sales >
        • Significant Sales Vol II 07
        • Significant Sales Vol II 06
        • Significant Sales Vol II 05
        • Significant Sales Vol II 04
        • Significant Sales Vol II 03
        • Significant Sales Vol II 02
        • Significant Sales Vol II 01
        • Archived >
          • Significant Sales Best of Vol I
          • Significant Sales Vol I 12
          • Significant Sales Vol I 11
          • Significant Sales Vol I 10
          • Significant Sales Vol I 09
          • Significant Sales Vol I 08
          • Significant Sales Vol I 07
          • Significant Sales Vol I 06
          • Significant Sales Vol I 05
          • Significant Sales Vol I 04
          • Significant Sales Vol I 03
          • Significant Sales Vol I 02
          • Significant Sales Vol I 01
  • CLIENT REVIEWS
  • RESCO VIDEOS
  • CONTACT
  • NEWSLETTER ARCHIVE